After Oxford’s choice of a non-word — an emoji — for their word of the year, the editors of the Merriam-Webster Dictionary followed suit. They noted that internet users have been searching its site in their masses this year for words such as fascism, racism, terrorism, feminism and socialism. So they chose the suffix -ism as their Word of the Year 2015.
This ending has a wide range of associations, such as a distinctive practice, belief, system, or philosophy, often a political ideology or artistic movement. Socialism was the form most often searched for, mainly because of the assertion by the Democrat presidential candidate Bernie Sanders that he’s an adherent of democratic socialism.
Merriam-Webster’s editors commented that there are 2733 English words ending in ism in their unabridged dictionary, surely enough for everybody to find something to suit them. Incidentally, the word ism as a mildly disparaging term is recorded from as long ago as 1680.
The Word of the Year 2015 from the Australian National Dictionary Centre strictly speaking also isn’t a word: it’s the phrase sharing economy. The Centre defined it as “an economic system based on sharing of access to goods, resources, and services, typically by means of the Internet” and commented that “it had a special prominence in Australia in 2015 partly due to the impact of debates around the introduction of ridesharing service Uber into Australia, which has been seen as threatening the taxi industry.”
The American Dialect Society gently mocked Oxford’s choice by adding the category of Most Notable Emoji to its nominations for Words of the Year. These were voted on by participants at its annual meeting in Washington DC on 8 January.
The Word of the Year 2015 went by a landslide to they, the gender-neutral singular pronoun, often used when the speaker doesn’t know the gender of the person being referred to, but also more recently as a conscious choice by a person who rejects the traditional gender binary of he and she. After years of controversy the usage is at last becoming widely accepted— late last year Oxford Dictionaries had it as one of their runner-up words of the year and Bill Walsh, the style editor of the Washington Post, officially adopted it for his newspaper.
In other voting, the Most Creative word went to ammosexual, a firearms enthusiast; Most Unnecessary was manbun, a man’s hairstyle in a bun; the Most Outrageous award went to fuckboy, a derogatory term for a man who behaves objectionably or promiscuously; the Most Euphemistic award went to the phrase netflix and chill, a sexual come-on masked as a suggestion to watch Netflix and relax; the word Most Likely to Succeed was the verb ghost, to abruptly end a relationship by cutting off communication, especially electronically; the Least Likely to Succeed category was won by sitbit, a device that rewards a sedentary lifestyle, a play on fitbit. The winner of the new category Most Notable Emoji was the image of an eggplant or aubergine, mainly because in social media it’s often sexual innuendo for the penis. The other new category this year was Most Notable Hashtag, building on the success last year of #blacklivesmatter as Word of the Year. The winner was #SayHerName, the Twitter call to bring attention to police violence against black women.
At the same meeting, the American Name Society chose its Names of the Year. The brand name of the year was Charlie Hebdo, the French satirical magazine that lost many staff members in a shooting a year ago; the place name or toponym award went to the new name of the tallest mountain in the US: Denali, formerly Mt McKinley; the personal name (or anthroponym if you’re feeling highfalutin) was that of the transgender person Caitlyn Jenner; and the fictional name category was won by three individuals from the new Star Wars film, Rey, Finn and Poe. The Grand Name of the Year award went to Caitlyn Jenner.